Marianne Sladowsky, Head of Communications and Campaigns.
“It's great to see a company dedicated to women's health research and bringing it to life through animation and we hope to work with them again on our future projects.”
Case Study: Using Animation to Drive Awareness of Adenomyosis
Client: Wellbeing of Women | Format: 2D Animation
“The team at Mission Science were a pleasure to work with on our educational animation on adenomyosis. The team’s passion for science and creative expertise was invaluable when delving into research papers and suggesting ideas for visuals to accompany the narrative. It was also a seamless project management experience with a clear process for feedback and timelines for implementing changes. It’s great to see a company dedicated to women’s health research and bringing it to life through animation and we hope to work with them again on our future projects.”
Overview
At Mission Science, we believe that better science communication leads to better outcomes — especially when it comes to underrepresented issues in women’s health. We recently partnered with the charity Wellbeing of Women to create an engaging, accessible animation focused on adenomyosis, a lesser-known yet impactful condition affecting many people with periods.
Timed with Adenomyosis Awareness Month (April), this project aimed to demystify the condition that often goes undiagnosed and to help audiences better understand what adenomyosis is, how it presents, and what treatment and support is available. The animation also spotlights Wellbeing of Women’s Period Symptom Checker, a tool designed to empower individuals to seek timely medical advice.
Our Approach
This was Wellbeing of Women’s first exclusive venture into animation, and we wanted to ensure it could serve both immediate awareness needs and longer-term goals. Our approach focused on:
Clear, accessible scripting: Balancing medical accuracy with relatable language to explain symptoms, treatments, and research.
Original illustration and design: Inspired by Wellbeing of Women’s brand colours, we developed a distinctive visual artwork style that could evolve across future animations while staying recognisably theirs.
Social-first content: The animation was optimised for social media, helping boost online engagement and reach a wider audience.
Scalable framework: We designed the creative as a testbed for future campaigns, offering a format that could easily be adapted to raise awareness of other conditions or tools, such as upcoming symptom checkers.
Results & Impact
Increased visibility of adenomyosis during the awareness month across Wellbeing of Women’s SM platforms.
Positive audience engagement with accessible storytelling that resonated emotionally and informatively.
Strategic content investment: By exploring animation, Wellbeing of Women now has a reusable asset and a model for how visual storytelling can support their digital strategy going forward.
Encouraged earlier diagnosis: The call to action directed viewers to the Period Symptom Checker, supporting the goal of reducing time to diagnosis for adenomyosis.
Looking Ahead
This project has laid the foundation for future collaborations between Mission Science and Wellbeing of Women, using animation as a powerful tool to communicate women’s health issues with clarity and compassion. We’re excited to continue supporting organisations that are committed to making women’s health information more accessible, engaging, and actionable.
Fern Dunn, Marketing & Communications Manager
“The team at Mission Science were fantastic to collaborate with on our animation. They understood the brief perfectly, striking just the right balance between science, heart and celebration. Their speed and attention to detail were excellent, making the entire process a pleasure from start to finish.”
Case Study: 80 Years of Endocrine Discovery
Client: Society for Endocrinology| Format: 2D Animation
Overview
The Society for Endocrinology approached Mission Science with a unique challenge: How do you capture 80 years of scientific discovery, global collaboration and life‑changing research in a single, compelling animation?
Their ambition was to create a flagship piece that honoured the Society’s origins, celebrated its members, and inspired the next generation of endocrine scientists. The animation would debut as part of their anniversary celebrations – a moment to reflect on the past while looking confidently toward the future.
Our Approach
Mission Science partnered closely with the Society’s team to shape a narrative that balanced scientific accuracy, emotional resonance, and celebration of the Society’s achievements and milestones. The result was a sequential timeline‑style animation, charting the Society’s journey from its inception to its modern‑day impact, and beyond.
We collaborated with the Society to distil eight decades of milestones into a clear, engaging storyline. This included:
Foundational moments in the Society’s formation
Breakthroughs in hormone science
The evolution of endocrine research and clinical practice
The Society’s expanding global community
Its vision for the future of endocrinology
Visualising the Timeline
Our animation team developed a visual language that felt both scientific and human, reflecting the Society’s dual commitment to rigorous research and real‑world impact. The timeline format allowed us to move fluidly through eras, highlighting key achievements while maintaining narrative momentum.
Bringing the Story to Life
To elevate the storytelling, the animation was voiced by Dame Julia Buckingham, who has supported the Society’s growth and development through many roles in her time as a member and whose narration brought warmth, authority and a deep sense of legacy to the narrative.
We combined:
Clean, modern scientific visuals
Smooth transitions across decades
Subtle emotional cues
A forward‑looking finale that celebrates the Society’s future ambitions
This ensured the animation resonated with researchers, clinicians, policymakers and the wider public.
Results & Impact
The final animation was launched as part of the Society’s 80th‑anniversary celebrations and has since been shared across their digital channels, events and educational platforms. It has become a flagship piece that encapsulates their identity, purpose and long‑term impact.
Looking Ahead
This project has laid the foundation for future collaborations between Mission Science and the Society for Endocrinology, using animation as a powerful tool to communicate with clarity and compassion. We’re excited to continue supporting organisations that are committed to making women’s health information more accessible, engaging, and actionable.